Is Your Business Engine Misfiring?

by | podcast

Gwen and Tonya are shown together sitting at Gwen's dining room table. Microphones in front of them, Gwen has her blonde hair pulled back in a ponytail and Tonya's chin-length curly slat-and-pepper hair is as tame as it'll ever be. Both women wear glasses, but Tonya's black-and-white frames are much cooler. Tonya has a white denim jacket open over a black T-shirt. Gwen wears a bright teal cardigan over a black tank top. Gwen has bold teal wooden jewelry. Tonya is allergic to jewelry and hopes the cool glasses distract you from her lack of accessories. In front of them is a graphic with the words "Structuring your business for success"

You’ve tried everything to grow your business: increasing sales, streamlining processes, even burning the midnight oil. But something still feels off. What if the real problem isn’t where you think it is?

In the latest episode of The Business You Really Want, Tonya Kubo and I reveal what’s often misunderstood when entrepreneurs think about business operations.

Here’s a taste of what you’ll discover:

  • Why the symptom and root cause of a problem may not be the same thing
  • The five key functions that make up your business engine
  • How misaligned operations can lead to failure — even when your sales are soaring
  • Why one-size-fits-all solutions rarely succeed in the long run

Ready to really look under the hood of your business?

We’re going through the exact framework I’ve been using over the past several years to help my clients achieve sustainable success.

If you feel like you’re doing all the right things and still not getting the results you expect, this is the episode for you.

You can listen on Apple and Spotify, or watch on YouTube.

About Your Hosts

Gwen Bortner has spent four decades advising executives and entrepreneurs in 45+ industries. She helps women succeed in business without sacrificing happiness by identifying their true desires and aligning their business functions. She spots overlooked bottlenecks and crafts efficient plans toward sustainable success that center your values and priorities. Known for her unique approach to problem-solving and accountability through the G.E.A.R.S. framework, Gwen empowers clients to achieve their definition of success without sacrificing what matters most.

Tonya Kubo is a marketing strategist and community builder who helps entrepreneurs build thriving online communities. As co-host of The Business You Really Want and Chief Marketing and Operations Officer (CMOO) at Everyday Effectiveness, she keeps conversations on track and ensures complex business concepts are accessible to everyone. A master facilitator with 18+ years of experience in online community building, Tonya takes a people-first approach to marketing and centers the human experience in all she does.