After four decades in business, I’ve seen workplace communications evolve dramatically. As the founder of Everyday Effectiveness, a business operations firm advising impact-driven business owners and executives, I’ve also witnessed firsthand the high cost...
As a long-time business consultant in the craft industry, I’ve seen firsthand the passion and creativity that drive creative retailers and the businesses that cater to them. But I’ve also witnessed the struggles many face in turning their passion into a...
Entrepreneurs are constantly bombarded with messages about dreaming big, setting ambitious targets, and striving for that coveted million-dollar business. But what if chasing these goals is actually leading you further away from the business — and life — you truly...
You’ve tried everything to grow your business: increasing sales, streamlining processes, even burning the midnight oil. But something still feels off. What if the real problem isn’t where you think it is? In the latest episode of The Business You Really...
You’ve seen the headlines. Another successful entrepreneur confesses to burning out and starting over. They talk about laying off their entire team, shutting down their thriving business, and rising from the ashes like a phoenix. It’s dramatic. It’s...
I'm Gwen Bortner, and I've spent 40 years turning chaotic businesses into well-oiled machines across 47 industries. Now, my team and I work with women entrepreneurs to build sustainable, fulfilling businessesaligned with their values.