Celebrating One Month of The Business You Really Want
Launching a podcast has been a dream of mine for several years but until recently, it seemed impossible to pull off. Lucky for me, Tonya has years of experience with podcast launches, marketing and hosting (she even co-hosted a cooking show sponsored by a...
The Truth About Managing People in Your Business
As a business owner, you know that your team can make or break your success. But here's a hard truth many entrepreneurs struggle to face: The people who helped you build your business may not be the ones to help you scale it. In the latest episode of The Business...
Are Your Finances Holding Your Business Hostage?
Do you find yourself avoiding your financial reports like the plague? You wouldn’t be the first. And I doubt you’d even be the last In fact, many business owners admit to hiding from their numbers, letting fear and misconceptions about accounting keep them from...
Mastering True Delegation: A Guide to Effective Leadership
Delegation is often seen as a simple task: Assign a job to someone else and move on. But as any experienced leader knows, true delegation is far more complex. In this episode of The Business You Really Want, co-host Tonya Kubo and I explore the deeper layers of...
The Hidden Engine of Business Success: Lessons from 40 Years in Operations
After four decades in business, I've seen workplace communications evolve dramatically. As the founder of Everyday Effectiveness, a business operations firm advising impact-driven business owners and executives, I've also witnessed firsthand the high cost of...
Will You be at Houston’s International Quilt Market?
As a long-time business consultant in the craft industry, I've seen firsthand the passion and creativity that drive creative retailers and the businesses that cater to them. But I've also witnessed the struggles many face in turning their passion into a thriving,...
Are Your Business Goals Sabotaging Your Success?
Entrepreneurs are constantly bombarded with messages about dreaming big, setting ambitious targets, and striving for that coveted million-dollar business. But what if chasing these goals is actually leading you further away from the business — and life — you truly...
Is Your Business Engine Misfiring?
You've tried everything to grow your business: increasing sales, streamlining processes, even burning the midnight oil. But something still feels off. What if the real problem isn't where you think it is? In the latest episode of The Business You Really Want, Tonya...
Is Burning Down Your Business Really the Only Way Out?
You've seen the headlines. Another successful entrepreneur confesses to burning out and starting over. They talk about laying off their entire team, shutting down their thriving business, and rising from the ashes like a phoenix. It's dramatic. It's inspiring. And...
What I Really Think About Marketing
While you’re reading this, I’m likely in limbo. I’m checking out of a Denver hotel this morning and catching a flight to Phoenix. “Wait, Gwen…don’t you live in CALIFORNIA?!” Why, yes. Yes, I do. I left home on Friday for NSA Influence, and I won’t see Arlis...
I am Gwen Bortner, business advisor and operations strategist. I help women succeed in business without sacrificing happiness by identifying their true desires and aligning their business functions.