3 Steps to Simplify Social Media for Soloprenuers
Social media is hard! Anyone who tells you differently is probably either part of a particular age group or isn’t trying to apply it to their own small business. I am part of the technology generation so new technologies, applications, etc. don’t...
10 Great Links for Increasing Productivity
Solopreneurs are constantly on the lookout for new gadgets and applications to help manage time, reach goals, track projects and complete tasks. Unfortunately, the one-size-fits-all solution just does not exist. All of these answers must have an element that taps into...
5 Tricks to Simplify Filing Taxes
Although April is “Tax Month,” most of us starting thinking about taxes in February (or at least March). There is no way around it (at least not legally). Whether you’re a tax professional or just the “average” person, no one actually...
When Your Customer Isn’t the Consumer
For speakers, trainers, and sometimes consultants, the person who actually buys our service (the customer) is not the one who receives our service (the consumer). Photo Credit: Tax Credits via Compfight cc This can create an interesting marketing and sales conundrum....
I'm Gwen Bortner, and I've spent 40 years turning chaotic businesses into well-oiled machines across 47 industries. Now, my team and I work with women entrepreneurs to build sustainable, fulfilling businesses aligned with their values.