Why Your Definition of Success Might Be Sabotaging Your Business (And How to Fix It)
I've seen countless entrepreneurs struggle with the same issue: feeling overwhelmed, short on time, and unsure if they're truly succeeding. But what if I told you that the problem isn't your work ethic or your abilities? What if the real culprit is how you're...
From Insight to Action – Real-Life Success Stories
In this special episode of The Business You Really Want, Gwen Bortner and Tonya Kubo reflect on listener feedback and dive into real-life success stories. With insights from reviews, they discuss the challenges female entrepreneurs face, the pressures of...
Are Your Goals Actually Holding You Back?
Over the past 40 years in business, I've seen countless entrepreneurs set ambitious goals, only to find themselves frustrated, burned out, and no closer to the success they envisioned. The problem isn't a lack of drive or capability — it's often that they're...
Is There Such A Thing As A Bad Goal?
Is it possible that the goals you're setting for your business are actually holding you back? In this episode of The Business You Really Want, hosts Gwen Bortner and Tonya Kubo dive into the concept of good vs. bad goals. They challenge the notion of SMART goals...
Drowning in To-Do Lists? How to Break Free from Entrepreneurial Overwhelm
As an entrepreneur, do you ever feel like you're drowning in endless to-do lists? Does the sheer volume of tasks leave you paralyzed, unsure where to even begin? If so, you're not alone. In fact, this is a common struggle for many business owners, regardless...
Where To Begin When Everything Feels Urgent
Feeling overwhelmed by all the tasks on your to-do list? Struggling with which to tackle first when everything seems equally urgent? In this episode of The Business You Really Want, hosts Gwen Bortner and Tonya Kubo discuss the challenge many entrepreneurs face:...
True Accountability: The Secret Weapon for Sustainable Business Success
As a business owner, you've likely heard the term accountability thrown around countless times. Maybe you've even tried various accountability methods, hoping they'd be the key to business growth and success. But here's the truth: Most of what passes for...
True Accountability – The Secret To Sustainable Success
Do you know the difference between being reliable and being accountable? In this episode of "The Business You Really Want," hosts Gwen Bortner and Tonya Kubo break down the concept of true accountability and why it’s crucial for achieving sustainable success in...
Are You Solving the Right Problems in Your Business?
As a business owner, I've seen it time and time again: entrepreneurs tirelessly working to overcome challenges, only to find themselves stuck in a cycle of addressing symptoms rather than root causes. In my years of advising business owners and executive teams,...
Solving The Right Problems In The Right Order
Do you find yourself solving the wrong problems in your business? Or maybe solving the right problems, but in the wrong order? In this episode of "The Business You Really Want," hosts Gwen Bortner and Tonya Kubo discuss the importance of identifying and solving the...
I'm Gwen Bortner, and I've spent 40 years turning chaotic businesses into well-oiled machines across 47 industries. Now, my team and I work with women entrepreneurs to build sustainable, fulfilling businesses aligned with their values.