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Why the “Why” Matters

Why the “Why” Matters

Sometimes we know things intuitively but we can’t understand them until someone else helps us make sense of them. For years now, from time to time, things in my world will go exceedingly well (both personally and/or professionally) and I am never quite sure what...
When Your Customer Isn’t the Consumer

When Your Customer Isn’t the Consumer

For speakers, trainers, and sometimes consultants, the person who actually buys our service (the customer) is not the one who receives our service (the consumer). Photo Credit: Tax Credits via Compfight cc This can create an interesting marketing and sales conundrum....
3 Shortcuts for Creating Excellent Handouts

3 Shortcuts for Creating Excellent Handouts

When I started teaching, one of my goals was to provide excellent handouts for each class I taught. Years later, based on feedback from my students, it appears that I have met that goal. Photo Credit: mag3737 via Compfight cc Creating excellent handouts can be very...